The journey continues as we make a meaningful impact in the world of pork, transforming the lives of consumers and the butchers who serve them. Through ongoing collaboration and engagement, SA Pork has been inspired to raise even greater pork awareness and help make every butchery more appealing and consumer-friendly. We’re proud to share just how far we’ve come.
SA Pork has distributed over 182 Marketing Retail Kits to butcheries nationwide. These kits are designed to enhance the in-store experience, drive customer engagement, and support our partners in making pork the protein of choice. And the results speak for themselves.
One standout example is Eland Butchery, a trusted name in their Boksburg community that has long been known for serving A-grade meat with consistency and pride. Steeped in the tradition of quality, Eland Butchery honours the rich legacy of butchery – a trade that dates back over 100 years – while embracing fresh, modern approaches to retail. Their product range spans from fresh, expertly cut meats to mouth-watering biltong, all curated to meet the highest standards.
Eland Butchery saw a visible difference after receiving and implementing their SA Pork Marketing Retail Kit. Branded materials like posters, recipe cards, counter talkers, and educational displays brought colour, information, and inspiration to their shop floor. Customers were drawn to the eye-catching visuals and appreciated the added value the recipe ideas offered.
The kit helps create a more professional and welcoming environment; it’s not just about selling pork but delivering a complete experience. Designed to boost sales and drive customer engagement, the kit encourages shoppers to explore pork products and leave with quality ingredients and fresh cooking inspiration.
This is exactly what the SA Pork brand is all about – supporting our partners in elevating their offerings, connecting with consumers, and celebrating the quality of South African pork. If you are a butcher, don’t miss this opportunity. Secure your free kit, or recommend it to another retailer – please place your order here.
