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Business development
SAPPO’s Business Development unit enables pig producers to be economically viable through transferring industry intelligence.

Business intelligence
SAPPO’s Business Intelligence unit provides innovative, accurate, practical, and relevant data analysis to the South African pork industry

Consumer education
Consumer education focuses on a range of innovative marketing campaigns for pork as a category.

Research and development
SAPPO actively supports pork industry value chain representatives and academia gathering to inform and coordinate research projects for the pork industry.
PigX
Session 1: Does it even matter in a decaying environment? – Adv. Jacques Classen
South Africa faces numerous ongoing socio-economic and political challenges that require farmers to familiarise themselves with the law to help them stay abreast while navigating a decaying state. To navigate ...
Sep
PigX
Session 1: Protecting your pearls – Adv. Ronald King
Am I farming for wealth or maintaining a lifestyle? Farmers who have dedicated their lives to farming understand that agriculture is not merely a profession or a means of financial ...
Sep
PigX
Session 1: Should my family be farming with me? How can we make it work? – Dr Isaac Huerta
For generations, the family has been the bedrock of agricultural traditions, with the passing down of knowledge, values, and a deep-rooted connection to the land. But, as times change, so ...
Sep
PigX
Session 1: The relationship between you and your consumer – Suzy Brokensha
Understanding consumer perceptions and expectations As our society becomes more connected, an important question arises: What do consumers really think about farmers? For many, farmers are seen as both custodians ...
Sep
PigX
Session 2: ASF is endemic. How do we live with it? – Dr Livio Heath
African swine fever (ASF) poses significant challenges in South Africa, where it has become endemic. Addressing it requires a multifaceted response that encompasses biosecurity measures, innovative approaches, stakeholder collaboration across ...
Sep
PigX
Session 2: Can we find middle ground on antibiotic use? – Dr Ulrich Klein
Antimicrobial resistance calls for sustainable and responsible antibiotic use, alongside strategies that prioritise disease prevention and optimise animal health, while meeting consumer expectations and market demands. Europe’s responsible and sustainable ...
Oct
Let's Talk Indepth
SAPPO participates in the AMR hackathon
An initiative of The Trinity Challenge and the South African Medical Research Council The recent antimicrobial resistance (AMR) hackathon in Cape Town celebrated the launch of The Trinity Challenge on ...
Nov
Global news
What role should the feed industry play in achieving One Health in pork production?
The World Health Organization defines One Health as a holistic approach to enhancing the well-being ...
Nov
Global news
The history and future of the Spanish swine industry
In the late 1990s, the Spanish swine industry faced a crucial decision … whether to ...
Nov
Global news
International pig prices continue to fall: For how long and how far?
In the late 1990s, the Spanish swine industry faced a crucial decision … whether to ...
Nov
Global news
Neonatal diarrhoea: Prevalence of enteric pathogens
Neonatal diarrhoea, a complex condition prevalent on pig farms, results in economic losses due to ...
Nov
Global news
How important is animal welfare to Europeans?
In recent results of a Eurobarometer survey, it becomes evident that safeguarding the well-being of ...
Nov
Let's Talk Fresh
Sizzle and bytes: The delicious intersection of pork and AI
Is it not a fascinating world we now live in where the aroma of sizzling ...
Nov